Our Story
FAMILY VALUES | CONSIDERED DESIGN
Guestology was born from over 40 years experience in serving the hospitality industry with hotel and guest amenities.
WHERE WE COME FROM
Built on experience.
Driven by family values.
The Smith family took over Intermarket Guest Amenities, a well-established Cape Town hospitality amenities supplier, over 15 years ago.
Bringing together business expertise, engineering knowledge and a passion for continual improvement, the business has evolved into Guestology, a modern hospitality amenities brand designed to meet the needs of today’s accommodation industry.
Over the years we’ve continually invested in our manufacturing capabilities, product development and service offering, always striving to improve while remaining true to our family values of friendly, personal and dependable service.
Our ambition is simple:
To create hospitality amenities that can stand confidently alongside the very best brands in the world.
WHY HOTELS CHOOSE GUESTOLOGY
We are a Partner you can rely on
Excellent value
Personallised service
Dependable supply
Consistent quality & service
Friendly approach
40 years of hospitality experience
Vegan & paraben, phalate, cruelty-free
Eco-conscious manufacturing
Continually improving
WHAT MAKES US DIFFERENT
Thoughtful by nature.
Personal by choice.
We take a boutique approach to manufacturing our hospitality amenities. Our products are incredibly considered, carefully crafted and mindfully produced.
We care about every single client - big or small. You are never just a number. You matter to us.
It's our attention to detail and genuine care that sets us apart.
Family Owned
Built-in relationships, trust, and long-term partnerships.
Women Led
Driven by strong leadership, creativity, and attention to detail.
Proudly South African
Partly designed, produced and supplied from SA.